Business Asset … Visual One | The Visual Identity Edit Graphic design … visuals … imagery … For some … only keywords… for others … the art of expression | The mind of the painter must resemble...
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The Invisible Mark | The Brand Edit Visuals speak louder than any even the most sophisticated wording … when it comes to the perception of a brand … the right management of an organisational image is the core contributor...
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E-commerce Alert | The Trend Edit The value of the brand is not just the visual, it is the silent enhancer of an overall experience | A A Drzewiecka The transformational change – halfway through 2019 Why...
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Brand leadership represents an extremely valuable intangible asset of a business, it keeps sales levels constant, market share in healthy tolerance borders and is resistant to short-term price wars, promotions or special offers. It simplifies the market penetration as...
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